I have watched the rebirth of Apple over the past 20 years from a second-rate computer and software developer into a stylistic, design-driven company that provides quality products. As testimony to the quality of Apple’s iPhones I have a three year iPhone 4S which is still working fine and looks great. Not many companies these days produce products which are of such quality.
A driving force behind the changes at Apple, other than Steve Jobs, has been Jony Ive. His designs and ideas are the driving force behind Apple’s stylistic products and software interfaces.
Jony Ive rarely gives interviews. Last month, Jony Ive teamed up with designer Marc Newson to create a list of items for a charity auction through Sotherby’s Fine Art Auctions for Bono’s charity (Red). To promote the auction, Jony and Marc talked with Charlie Rose for 40 minutes.
The interview is below (streamed through Hulu). They talk about how they see design, what inspires them and the auction items – two of which they created for the auction. I found their perspectives on why they design to be very inspiring, and thoroughly engaging. I encourage you to watch it.
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Recently I came across an introductory video for a book I first read in 2005 called “The Four Agreements” by Don Miguel Ruiz. It was the first book which opened by eyes to how much better I can live my life if I only took some time to get in touch with my inner world and let it guide my actions.
This is the opposite to the method I had been using up to this point which involved trying to find meaning in my life from the outer world. As you can probably tell, trying to find meaning from the chaotic going-ons in the outer world is fraught with problems and is not a good reference point for inner happiness.
In the book, Don Miguel Ruiz reveals that the source of our needless suffering, and which robs us of joy, is our acceptance of self-limiting beliefs. The book outlines and explains how four very simple agreements can signficantly reduce our suffering and bring great joy into our life. These “Four Agreements” are: “Be impeccable with your word”, “Don’t take anything personally”, “Don’t make assumptions” and “Always do your best”.
I highly recommend the book to anyone seeking a better way to live. As a starter check out the introductory video which outlines what the book is about.
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In 2005 I had the pleasure of attending a workshop that opened my eyes to how I could be living my life better. It posed the idea that if we are honest with ourselves, we may find that our lives are not turning out how we wanted them to. If this is the case – it went on to ask what exactly is getting in our way?
The course then used some simple examples to show that we think way too much and that this is what gets in the way. Basically we visual everything that can go wrong, and are not surprised when everything wrong does happen.
At this stage you may be thinking that the workshop would be a bad idea – all it would do is make me feel embarrassed or silly for not being in control of my life. Funnily I left the workshop feeling the exact opposite – that I had the tools to make significant improvements in how I lived my life.
After attending the course, I searched for blogs and articles to expand what I discovered at the workshop. One of the best articles I found was by Steve Pavlina and was title “the courage to live consciously”. If this topic interests you I would recommend reading it – click here.
PS. The workshop was called the isa Experience.